Fashion

Miss Selfridge is owned by ASOS.

British womenswear brand founded in London in 1966 as a concession within Selfridges department store, targeting young women with trend-driven fashion at accessible prices. The brand became a standalone chain and was acquired by Philip Green's Arcadia Group, growing to dozens of UK high street locations. Miss Selfridge entered administration with the wider Arcadia Group in November 2020 and was acquired by ASOS in February 2021 for £265 million alongside Topshop, Topman, and HIIT. Unlike Topshop and Topman, Miss Selfridge was not included in the September 2024 sale to Bestseller and remains fully owned by ASOS, operating as an online-only brand.

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Founded
1966
Headquarters
London, United Kingdom
Wikipedia page

parent company

ASOS

Miss Selfridge

Also owned by ASOS

Collusion

Crooked Tongues

Dark Future

HIIT

Reclaimed Vintage