Beauty
Luxury skincare and cosmetics brand founded in 1902 by Polish-born entrepreneur Helena Rubinstein, one of the pioneers of the modern beauty industry. L'Oréal acquired the brand in 1988. Positioned at the apex of the L'Oréal Luxe portfolio, Helena Rubinstein passed €1 billion in annual sales in 2023 and is focused primarily on Asian luxury markets.
parent company