Beauty
American K-beauty-inspired skincare brand co-founded in 2014 by Christine Chang and Sarah Lee, former L'Oréal colleagues who left to bridge the gap between Korean beauty innovation and the US market. The brand initially operated as a K-beauty e-retailer before launching its own product line in 2017, anchored by the Watermelon Glow Sleeping Mask. Glow Recipe became a top-10 skincare brand at Sephora and received a minority investment from North Castle Partners. The founders retained majority ownership and operating control.
Known investors: North Castle Partners