Fashion

bebe is owned by Bluestar Alliance .

American women's contemporary fashion brand founded in San Francisco in 1976 by Iranian-born entrepreneur Manny Mashouf, built on a bold, body-conscious aesthetic targeting fashion-forward women. At its peak bebe operated over 200 retail stores in North America. In 2017 the company closed all its physical stores and pivoted to a pure IP licensing model; in 2018 Bluestar Alliance assumed brand management. The bebe stores, Inc. holding company (OTC: BEBE) has been majority-owned by B. Riley Financial since 2023, with Bluestar Alliance managing the brand's licensing and retail partnerships.

👜
Founded
1976 by Manny Mashouf
Headquarters
Los Angeles, CA
Wikipedia page

parent company

Bluestar Alliance

bebe

Also owned by Bluestar Alliance

Brookstone

Catherine Malandrino

Dickies

Elie Tahari

English Laundry

Hurley

Joan Vass

Justice

Kensie

Limited Too

Nanette Lepore

Off White

Palm Angels

Scotch & Soda